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Sole Friends: Yaya.
Meet our Sole Friend, Yaya Mazurkevich Nuñez. Yaya was born in Santiago, Dominican Republic and raised in Bronx, New York. Ingrained in the

Smoove The Source.
Aug 23
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Owning the Story: How Two Harlem Retailers Use Shopify to Scale Black-Led Culture
Cap USA CoâFounder Thierno Diallo and CAPSULE NYC Founder Farouk Zakkour are proof that eâcommerce doesnât have to come at the cost of community. From a family-run hat stand to two flagship CAPSULE NYC locations on 125th Street, theyâve used Shopify to turn Harlem neighborhood trust into culture-first retail while keeping ownership and storytelling in Black hands

Smoove The Source.
Aug 19
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